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Recruiting the purple squirrel (and other choosy job candidates): 6 tips

Insperity

Advertise strategically and creatively. Your website should be clean, attractive and modern in design – and user friendly. Worker selectivity is especially pronounced in labor markets defined by increased job openings and low unemployment. So, how do you attract and win over choosy job candidates? Pages should load quickly.

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5 Elements of a Great E-commerce Website

Success

Only then can you advertise your e-commerce site in the right media. Ease of navigation, clean and uncluttered pages, and succinct product descriptions improve the mobile experience and drive sales. Also, consider using product-specific landing pages for advertising. Use these in your advertising to attract new customers.

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Workplace violence prevention: 8 tips to improve office safety

Insperity

Keep your storefront and windows clean and clear. To that end, resist the urge to cover your windows with advertisements, signs, posters or decorations. When you keep your windows clean and clear, it’s easier to view things happening outside. Also avoid stacking boxes, old furniture and other clutter in front of windows.

Security 162
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Rebranding? 7 Keys to Ensure a Smooth Transition

Success

Television advertising had hammered this straw-in-orange visual for years. The rebranded packaging design featured a clean, generic photo of juice in a glass. This person will also police internal and external communications (advertising, public relations, sales, retail sites, correspondence, etc.)

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Experts Say You Probably Don’t Really Know How to Brainstorm

Success

Much has changed since New York advertising executive Alex Osborn advocated for group brainstorming in books he wrote in the 1940s and 1950s. One clothing manufacturer added a square patch of microfiber material on shirttails to use for cleaning eyeglasses or smartphones. See the ordinary as strange, and vice versa.

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Workplace Violence: 5 Simple Safety Measures You Can’t Afford to Overlook

Insperity

Keep your storefront and windows clean and clear. Also, try to resist the urge to stick advertisements or decorations all over your windows. If your employees work after dark, be sure they have a well-lit path to and from the building, especially around doorways and in the parking lot.

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Susan Marinello Interiors Offices – Seattle

Office Snapshots

At the turn of the 20th century, it was advertised as the first fireproof building of its kind. The transformation began by fully gutting the 4,700-square-foot space to establish a clean slate within which to establish a new aesthetic. The building was constructed in 1909 and is 100-percent concrete.