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How to Create Strategic Partnerships

Success

An online survey conducted by Forrester Consulting in 2019 found that 49% of respondents saw revenue boosted by partnerships and 77% of respondents saw “partnership development as central to their 2019 sales and marketing strategy.” . The formula for a successful strategic partnership may seem easy: 1 + 1 = 3.

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Rebranding? 7 Keys to Ensure a Smooth Transition

Success

Consider hiring an unbiased consultant or agency to facilitate the process and outcome. Television advertising had hammered this straw-in-orange visual for years. This person will also police internal and external communications (advertising, public relations, sales, retail sites, correspondence, etc.)

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These industries might benefit most from a 4-day workweek

Work Life

The ethos has piqued interest across industries, including tech, healthcare, finance, retail, and even government, as hybrid and remote work are the norm in our economy. The company was more productive, made more money, and retained talent more consistently. The four-day work week is not conditional,” says Swift. It’s a mindset.”

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Peter Shankman, the original creator of “Help a Reporter Out” is on a mission to restore truth in media

Success

A few years later, it was acquired by his largest advertiser, Vocus (which would later be acquired by Cision). According to Kauffman, “[SOS] specifically helped my first client garner industry recognition in the fashion[and] retail publications and ultimately move from an online shoe boutique to a brick-and-mortar store.”

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

It’s even made headlines for the sheer number of people who log into the app to pick up career advice from professionals and various job consulting agencies, with many acing interviews and landing their dream jobs. Instagram is great for fashion and retail, travel and tourism—anything that’s very highly visual in nature.” Humanization.

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How Influential Leader Deborah Collier Helps Digital Businesses Thrive

Success

Morgan , she started her own digital e-commerce and marketing agency, completed her master’s degree in business information systems and worked for a management consulting company leading workstreams and advising marketing directors and partners on launching new online initiatives. But she didn’t stop there. “My

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6 lessons in management and resilience from Canada’s busiest airport

Work Life

Transparency and employee consultation led to GTAA’s successful bounce-back from air travel challenges at Toronto Pearson. Consult the organization on strategy Our frontline employees are experts in airport operations—they know what works and what doesn’t. Agency staff shortages. Headlines warning of “chaos.”