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How employee resource groups can help employees and your business

Insperity

The lesson: Companies should more heavily promote employee resource groups as part of a competitive perk package to attract talent. Train your company’s leadership to understand employee resource groups and their purpose, as well as the company policy governing employee resource groups. Starting employee resource groups.

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Return to office policy guide

BMT Office Administration

Crafting a balanced Return to Office policy Many employers, including the federal government, have been pushing to get employees back into the office this year. In the 2010s, businesses stood out to job seekers by amping up their office perks (and advertising them heavily to promote their employer brand).

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Corporate sustainability is maturing, not disappearing

Work Life

During this period of social upheaval customers expected businesses to respond: 86% of consumers expected CEOs to speak out, and 68% expected businesses to fix societal problems when government did not, according to the 2021 Edelman Trust Barometer.

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Accounting for Mental Disorder: Time for a Paradigm Shift

Mad in America

An important lesson of the pandemic is that physical illness and mental disorder are governed by different rules and they require different solutions. Advertising is built on this principle. Behavioral psychology recognizes that we are social animals, and the reinforcement systems governing learning are rooted in our biology.

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How to Create Strategic Partnerships

Success

The goal is to increase capability—whether through offering new products or services, expanding in capacity or geographically, or cross-promoting,” she says. When I started as a government contract consultant in 2005, I would accept all kinds of consulting: sales and marketing, certification, business development and contracts.

Retail 98
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How Influential Leader Deborah Collier Helps Digital Businesses Thrive

Success

She has been doing it for decades, using her extensive educational background to create implementable strategies for businesses and governments for more than 30 years. DC: We’ve seen people take our courses and then be promoted shortly after. Artificial intelligence will continue to support businesses with their marketing strategies.

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Human Suffering as Numbers and Graphs: The Problem with Measuring Outcomes in Therapy

Mad in America

As a result of this advocacy, government health services, university training courses, and a growing number of private clinics have made it mandatory for clinicians to administer outcome surveys and for patients seeking care to complete said surveys.