Advertising Manufacturing Pharmaceutical 
Mad in America
SEPTEMBER 7, 2024
Doctors became hypnotized by the appearance of “science”, even if the literature they consulted was essentially pharmaceutical advertising. Such optimism would be disappointed by dwindling pharmaceutical progress in the later half of the century. Antibiotics and insulin were genuine scientific breakthroughs.
Mad in America
OCTOBER 30, 2023
The disappointing CATIE and STAR*D studies T he two sane authors of the first chapter of the 1065-page textbook noted that naturalistic studies—which they did not reference but mentioned by name, CATIE, STAR*D, and Storebø 2016—have shown smaller effects than those the drug companies have advertised. This is mendacious.
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Mad in America
AUGUST 3, 2024
However, rather than people becoming enraged and politically engaged to change carcinogenic environments, an extremely powerful medical-pharmaceutical industrial complex has controlled the societal narrative to focus—not on eliminating environmental-societal causes of cancer—but on expensive cancer treatments. between 1990 and 2019.”
Mad in America
OCTOBER 18, 2023
For the pharmaceutical industry, the bigger and wider those diseases, the more people who can be diagnosed, and the bigger your markets are. The marketing of medical conditions has become a key plank of pharmaceutical industry marketing. Helping widen the definitions of disease is a key part of marketing those pharmaceutical products.
Mad in America
OCTOBER 10, 2023
With the explosion of more and more drugs in cabinets across the country, more and more children are dying—but still, pharmaceutical companies push their products, leading to yet more drugs and yet more deaths. Unlike the pharmaceutical industry, in our village community the pain of losing a single child was felt by all.
Success
FEBRUARY 15, 2022
Two year later, Hobbs co-founded Hobbs/Herder Advertising, an industry interrupter and leader in real estate marketing. Resendiz also helps to drive growth for agents through social media marketing, organic marketing and paid advertising campaigns that actually produce clients. Chairman, CEO, best-selling author, podcast host.
Mad in America
APRIL 2, 2025
The biomedical model is so entrenched in our culture that it has become gospelpreached in doctor’s offices, reinforced by advertising, and accepted as unquestioned truth, even though its been debunked. As a former pharmaceutical advertising writer, I not only witnessed the explosive growth in antidepressant drugs, I contributed to it.
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