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82% of Ad Sales Professionals Wish Their Companies Provided More Software for Their Jobs

Spiceworks

The post 82% of Ad Sales Professionals Wish Their Companies Provided More Software for Their Jobs appeared first on Spiceworks. Almost two-thirds of professionals report losing a potential business due to insufficient technology resources.

Sales 197
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How Akooda gives companies a more complete view of their operations

Work Life

Launched in early 2023, Akooda provides companies with an integrated view of what their operations look like, from sales to product development. One large health-tech company, for example, discovered that looping an engineer into the sales process early on could boost its success in closing deals by 60%.

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7 Best Remote Work Software Tools in 2023

Attendance Bot

The rise of remote work has led to an explosion of software tools and platforms designed to help teams collaborate, communicate, and stay productive from anywhere in the world. In this blog, we’ll explore some of the best remote work software tools on the market today.

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Here’s how AI is changing workers relationship with data

Work Life

For much of the 2010s, data that would allow companies to serve people with targeted advertising was commoditized by specialized brokers, who pooled data taken from tracking cookies on internet sites and mobile phone operators and sold it to the highest bidder. Now, AI is rapidly making this possible. From MASTERING AI by Jeremy Kahn.

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Here’s how companies are leveraging generative AI to enhance established business tools

Work Life

With customers already familiar with the fluency of conversational tools like ChatGPT, software companies are working to develop AI into a robust business tool. One approach software companies have taken is offering AI as an add-on in applications companies are already using.

Software 105
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Strategies for Success: Effective Campaign Management in Marketing

Fellow

While advertising efforts have existed in principle since the dawn of time, the role of a dedicated marketing campaign manager is relatively new. Campaign management refers to the process of organizing activities to advertise a new product or concept to a target audience.

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What does it take to be a successful Marketing Executive?

Page Personnel

simonewu@micha… 05/04/2024 Marketing executives work with many different departments of a company, including advertising, public relations and product development, to create a marketing strategy that maximises profits. Marketing professionals should be able to form pricing strategies based on the demand for the products being advertised.