How To Discover Your Organization’s Next Big Growth Opportunities
Tanveer Naseer
MARCH 10, 2015
For example, they might say, “We’re a bank,” or “We make office furniture,” or “We’re in the pharmaceutical business.” Most senior executives respond to this question by describing what the company is or what it does. This is quite understandable. It’s the most simple and straightforward reply to the question.
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