Therapy by App: A Clinical Psychologist Tries BetterHelp
Mad in America
JANUARY 6, 2024
“G et help, you deserve to be happy!” Ads for the for-profit therapy company BetterHelp are everywhere: on television, public radio, podcasts, social media, and in magazines. It’s not surprising for a company that reportedly spent over $100 million on advertising in 2023, making it the country’s projected leading sponsor of podcasts. The messages are appealing, boasting more than 30,000 therapists available by text, phone, chat, or video at an affordable price.
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