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5 reasons to cultivate strategic business partnerships

Insperity

A strategic business partnership is not a business relationship that looks to exchange or extract value for your business from the other organization. A small business, for example, might partner with an industry-specific organization or association in order to reach a specific target market.

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SUCCESS’ 2025 Women of Influence

Success

Nicole Hullihen COO of OnTheClock After embarking on a career journey that began in the automotive industry, Hullihen pursued entrepreneurship before returning to a more corporate stay in pharmaceutical, biotech and luxury goods, where she excelled in various roles that required leadership, analytical abilities and problem-solving.