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Super Bowl Promotions and Preparations: How 8 Small Businesses Are Bracing for the Big Game

Success

They are coming: Taylor, Travis and about a zillion other people are headed to Las Vegas to witness the festivities for Super Bowl LVIII—and small businesses across the city are hoping to capture the economic boost through Super Bowl promotions and preparations. We can’t do business as usual.

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The Predictions for Small Business Saturday 2023 Are In—Here’s How to Optimize Them for Your Business

Success

Small Business Saturday 2023 (SBS) falls on November 25. Not only did it stick, but it became a profitable and pivotal day for businesses looking to their end-of-year profit goals. billion in consumer spending at small businesses that day. It’s worth a little effort—last year, American Express reported $17.9

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Why Supporting Small Businesses This Holiday Season Is More Urgent Than Ever

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Last year we watched small businesses feed the needy, host socially distant dance parties and power-wash playgrounds , all while their doors were closed. And although for some 2021 may finally feel like business as usual, the truth is many (if not most) small businesses still need our help. Census, 67.5%

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5 reasons to cultivate strategic business partnerships

Insperity

A strategic business partnership is not a business relationship that looks to exchange or extract value for your business from the other organization. A small business, for example, might partner with an industry-specific organization or association in order to reach a specific target market.

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How to Boost Online Sales

Success

When I ask small-business owners, ‘Is your website helping or hurting you?’ a lot don’t know the answer,” says Derek Halpern, founder of SocialTriggers.com and an online sales conversion expert. If done well, a website can be your greatest sales tool, 24/7,” Halpern says. That is a problem. Eddie Huang. Marketing Manager.

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How to Create a PTO Program

Insperity

The company that tried it and got burned ended up with employees who were taking “sales trips” that were really personal vacations. This company gives unlimited days off to its sales staff, executives and executive assistants. I’ve seen unlimited PTO be a success, and I’ve seen it turn to disaster.

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6 leadership lessons for successfully working with family

Insperity

Working with family and friends is a common practice for many small and medium-sized businesses, especially when a company is just starting out. Small Business Administration’s Office of Advocacy, almost 20 percent of U.S. businesses are family-owned. According to the U.S.