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What the real estate industry needs to know about experiential retail

McKensey

McKinsey senior partner Colleen Baum explains how real estate owners benefit from helping experiential retailers flourish.

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UK commercial property market shows signs of recovery, but not for offices

Workplace Insight

Demand has surged for certain real estate sectors, such as warehouses, residential properties, and hotels, which have seen modest price improvements over the past year, according to Green Street’s European index. The growth in the UK market has instead been driven by the sale of apartment buildings, student housing, and hotels.

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Projects from Portugal, Belgium and France winners of the 2023 ULI Europe Awards for Excellence   

Workplace Insight

In terms of social value, the project has retained most of the original retailers, many of whom had traded for generations, with rents kept affordable. The market is now experiencing a sevenfold increase in footfall, with 90 percent of sales made to locals.

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The Next Frontier: Coworking in Mixed-Use Developments

Launch Work Places

With the lack of interest in office buildings (from everyone), we are on the verge of seeing the next big step in our industry: fully-serviced coworking spaces being implemented into mixed-use real estate projects. Great mixed-used real estate developments are the same. Let me explain.

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Is Grassroots Marketing Still Relevant? Exploring Community Marketing in the Digital Age

Success

Jackie McKellar, a marketing and sales director, emphasizes the transformative impact of the digital age on marketing strategies. A few sectors are real estate, financial advising, insurance, home repairs, brick-and-mortar retail and health care, where networking and referrals from friends and family make up the client base.

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SWOT Analysis Marketing: A Guide to Unleashing Your Business Potential

Success

In this way, a marketing SWOT offers a holistic view of internal and external circumstances that affect sales. Exclusive distribution channels: Your company has exclusive agreements with retailers or other venues such as licensing agreements with an online channel or cable television outlet.

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5 Ways to Thrill Your Customers (Because a Thank You Email Just Doesn’t Cut It Anymore)

Success

If you master one strategy— exceeding expectations —you can send your sales, revenues or nearly anything that applies here, through the roof. Consider the real estate salesperson running out of time to show properties to out-of-town clients. Or in sales-speak, they optimized their customers’ experience.