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The benefits of data analytics in small business marketing

Ruby

Recently, up to 60% of all companies use data and analytics to enhance overall business output. This includes small businesses, which have been increasingly open to embracing analytics. In fact, since 2020, a whopping 67% of small businesses are embracing data analytics initiatives. with data analytics.

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How to get more referrals for your small business

Ruby

In this article, we’ll look at the impact that positive word of mouth can have on your business, as well as tips to help you generate more leads through customer referrals. Why customer referrals are big wins for small businesses Social proof, peer insights, unsolicited advice—call it what you want: people trust the opinions of others.

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The hidden truth behind job market numbers and how they influenced the vote

Work Life

This can be seen via decreased sales in industries such as auto repair—car owners pinching pennies by making simple fixes themselves—and decreased loan performance in American borrowers. Many indicators, such as small business retail sales appearing up 2.1%

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Why Building Your Personal Brand Can Take Your Startup to the Next Level—and Where to Start

Success

Do you really need to develop a strong personal brand to have a successful startup or small business? Not necessarily, and it can depend on the type of business you’re talking about. What’s the ROI on personal branding for your business? But even on the lower profile or local level, it’s easy to find examples.

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SWOT Analysis Marketing: A Guide to Unleashing Your Business Potential

Success

Whether you are a small business entrepreneur or an executive for a major corporation, your success depends on an effective marketing strategy. In this way, a marketing SWOT offers a holistic view of internal and external circumstances that affect sales. Why is a SWOT analysis important for marketing?

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How to Create Strategic Partnerships

Success

An online survey conducted by Forrester Consulting in 2019 found that 49% of respondents saw revenue boosted by partnerships and 77% of respondents saw “partnership development as central to their 2019 sales and marketing strategy.” . Proof it works: Close to meeting sales goals in the program’s first year.

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How to Name Your Business

Success

“You have a very limited amount of time to get a potential customer’s attention and answer key questions about what your business does,” says Mark Joyner, author of a book on business naming called The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less. Sales rose by 23% in 2012.

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